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Blue ocean strategy is a marketing theory from a book published in 2004 which was written by w chan kim and rene mauborgne professors at inseadbased on a study of 150 strategic moves spanning more than a hundred years and thirty industries kim and mauborgne argue that companies can succeed by creating blue oceans of uncontested market . Blue ocean strategy challenges everything you thought you knew about strategic success and provides a systematic approach to making the competition irrelevant. Amazoncom blue ocean shift beyond competing proven steps to inspire confidence and seize new growth 9780316314046 w chan kim rene mauborgne books. What if there was a way you could take your business outside the confines of competition and create your own market space what if you were able to set the pace and create unique products while also profiting from lucrative new markets the blue ocean strategy is a business theory that suggests . The granularity of growth how to identify the sources of growth and drive enduring company performance hardcover march 28 2008
I found out about Playster in the New York times and I'm very happy about it: “One of the newest contenders in the crowded field, a company based in Montreal called Playster, offers music, games, TV shows, movies and e-books through its service. Playster recently struck a deal with HarperCollins to include 14,000 backlist books in its service.”
I stumbled upon Playster 2 months ago. I've upgraded to a premium membership already. The platform now carries audiobooks from: Simon & Schuster, Macmillan, HarperCollins UK, Recorded Books, Tantor, and Highbridge. HarperCollins US titles are already in the library. Great service.
Just click on the download, read now or start a free trial buttons and create an account. It only takes 5 minutes to start your one month trial, and after you can download not just this eBook but many others ;)